Case study · Osteopathic clinic
CO+ Clinica Osteopatica
The website of a network of five osteopathic clinics in Piedmont: one method, four disciplines and five locations, organised so that each patient finds the right clinic and books a first visit.
01 Challenge
CO+ brings together osteopathy, physiotherapy, kinesiology and massage therapy, and five clinics (Turin, Orbassano, Sauze d'Oulx, Moncalieri and Pinerolo), under one clinical direction. The website had to explain a shared method across all locations while giving each clinic its own page and contacts.
02 Approach
The architecture follows the questions patients ask: who CO+ is, which discipline fits, which disorders are treated, where the nearest clinic is. The CO+ Method has its own page, each of the five locations has a dedicated page, and booking a first visit is the main action throughout the site.
03 Execution
- Design and development of the WordPress website
- Pages for the four disciplines, the CO+ Method and the multidisciplinary approach
- Pages for the most common disorders (neck, back, headache, shoulder and elbow, pregnancy and newborns)
- One page per clinic with address and phone, plus team, history, gallery, articles and careers
- First-visit booking, an orientation quiz, a free guide to the method and online payment
04 Impact
-
+376%
Impressions
vs same period 2025
-
+158%
Clicks
vs same period 2025
-
6.9
Average position
from 17.6 in the same period of 2025
Last two months, in the two months after the new website went live, compared with the same period of 2025. SEO work had started before the new website. Source: Google Search Console.
Project images
In the client's words
An impeccable professional. Working with her is a pleasure. She solves any problem for you in no time. Always available. We achieved all the goals we had set.
Translated from the Italian original
Professionista impeccabile. Lavorare con lei è un piacere. Ti risolve qualsiasi problema in pochissimo tempo. Sempre disponibile. Abbiamo raggiunto tutti gli obiettivi prefissati.
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